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Media Directory Service for Public Relations

Generate free publicity with a quality media directory service that will help you to cost-effectively build sales through building public relations. Detailed media contact profiles are available in print, digital and online interactive platforms to allow you to establish and maintain productive relationships with newspaper, radio, television, specialty niche, trade and consumer magazine outlets.




What is a Media Directory?

A media directory is a compilation of key media outlet contact information, such as:

  • Mailing address
  • Phone number
  • Fax number
  • E-mail address
  • Website URL
  • Circulation figures
  • Network affiliation
  • Metro market rank
  • Readership profile



...that allows you to promote your business in a broad range of media industries such as:

  • Daily Newspapers
  • Weekly Newspapers
  • Radio Stations
  • Hispanic TV-Radio
  • Television Stations
  • Consumer Magazines
  • Trade Publications
  • News Syndicates
  • Black Press
  • Black Radio
  • Hispanic Press



Why use a Media Directory?

A media directory helps you to identify who you should be communicating with to build free publicity for your business. Free publicity leads to increased sales. Not all media directories are created equal and so you want to be sure to deal with a media directory service provider that offers:

  1. Years of experience
  2. A proven, quality reputation
  3. Competitive pricing
  4. Up-to-date, comprehensive media profiles and contact information
  5. Added value "How-To Tools" to further support your media outreach success

Public Relations 101

To learn more about how to use a media directory effectively to generate publicity, select from the "How-To" options below:

Media Directory Formats

Having the right media contact data at the right time and in the right format is key to a successful outreach and public relations campaign. To support your business needs in this regard, select from the Media Directory format options below:

  • Print Version for fast, hands-on access
  • Digital Version for download or as a CD where CSV (comma delimited file) format allows you to save and manage the data in your own database.
  • Online Service Version for convenient, repeat media communications via email, fax or mailing labels along with printable reports.

Media Online Features and Benefits

Using easy online interface tools for media public relations campaigns offers the following features and benefits:

Features Benefits
Target Media Outlets Ensure that you're reaching the right audience with the right message in multiple media sectors
Send Press Releases Send multiple press releases all at once with a few clicks of the mouse
Distribute faxes Compile targeted fax distribution lists to integrate and automate with faxing software
Generate labels Compile targeted mailing lists and generate labels automatically

Select from any one of the following sample demonstrations to learn more about features and benefits or sign up for a free trial account.

10 Great Reasons

Using easy online interface tools for media public relations campaigns offers the following features and benefits:

  1. Gain a competitive advantage by generating repeat, positive publicity
  2. Establish yourself as the expert in your field with Media Outlets
  3. Secure media contact information in multiple formats
  4. Distribute multiple press releases quickly and cost-effectively via email
  5. Automate sending hundreds of press releases via fax
  6. Mail media outlet thank you cards, press releases, white papers and other communications to stand out from the competition
  7. Work with an established, reputable and cost-effective Media Directory service provider
  8. Generate measurable interest in your products and services with one well-place press release
  9. Save money while increasing sales by leveraging technology online to build a media campaign strategy
  10. Increase sales by building relationships with key media outlets in multiple media industries

Where to Begin

To learn more or to begin building a successful media relationship and public relations strategy, select from the following:

  1. Choose a Media Directory Format
  2. Request a free Sample Media Directory
  3. Sign up for a Free Trial
  4. Contact Us

About Your Educational Champion

Gebbie Press "Gebbie Press has been providing quality media contact services for small businesses, nonprofit organizations, academic institutions and individual public relations experts since 1955. As a well-known and respected industry leader, Gebbie Press provides accurate and up-to-date media contact information at affordable prices in print, digital and online formats."

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Note: This information has been compiled by Knowledge Institute for educational purposes only in order to convey a general overview of the options and related services available to small businesses in the subject areas introduced. Content is provided on an "as is" basis and is not intended to be an exhaustive representation, nor does it provide advice or create a customer relationship between Knowledge Institute, buzgate.org, its affiliates and any other organization named herein, and any reader.
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